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Digital vs. Roller-Dye

Digital vs. Roller-Dye

In today's world, digital is everything! This is why Ostanding uses digital sublimation in order to print the perfect window shade. However, there are two different ways to print on fabric. As stated, Ostanding uses digital sublimation, but some companies use roller dye sublimation as their printing choice. Even though there are some similarities between the two, there also differences….two distinct differences that most companies know about. The use of color and the cost of production are usually the basics when comparing the two methods.

Digital sublimation is the use of a printer and sublimation ink in order to print images onto transfer paper. Then, using heat, the image is transferred to the fabric of the customer’s choice. This method isn’t the most cost effective because of the how much it costs to buy heat transfer paper and the process of printing images onto the actual fabric. However, digital sublimation allows companies to print on any type and any size of fabric. Roller dye sublimation is an antiquated process, but it is the most cost effective. The only thing necessary is setting up the actual printer with the sublimation ink inside. However, roller dye printing requires large amounts of fabric. Even though companies may not spend as much money on the printing process, most of the costs do tend to go towards buying fabrics for the process.

Colors are everything. The more colors you have to work with, the more diverse a project actually is. Digital sublimation uses a variety of colors. The only thing a company has to do is set up the sublimation ink. Roller dye printing is only allotted few colors, which doesn’t give off very much diversity. 

There are other aspects of printing that will separate these two methods. For example, digital sublimation can take only a few hours to complete a print process. On the other hand, roller dye sublimation can take days just to complete one printing process. Digital sublimation is cheaper to set-up because the only thing to assemble is the actual printer. With roller-dye printing, it really depends on the size of the metal roller. The bigger the roller, the higher the set-up cost will be. Lastly, digital sublimation can actually allow custom orders because companies can print on any size fabric. Roller dye sublimation doesn’t have that luxury because this process requires a minimum size before any image can be printed, which is one thousand yards.

Both processes can, and often are, used in everyday printing. There instances where roller dye is preferred over digital sublimation, depending on the project. Ostanding is one of those companies that uses digital sublimation because it’s easier to create custom orders, but both method are effective. 

For more info about Ostanding, or to order your customized window shades, visit Also, you can visit their Amazon and eBay listings. 

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