Ostanding uses digital sublimation as its form of printing in order to provide you with quality shades, but it can be difficult to know that for a fact without first knowing what digital sublimation is and what makes it more accurate and a better fit for your shades as opposed to other forms of printing, such as the more traditional roller dye sublimation method. To put it simply, digital sublimation is a lot newer, but with the use of technology, it makes the printing process a lot easier, and it gives people a wider variety of designs and colors to work with while still maintaining pinpoint accuracy at a minimal cost.

Digital Sublimation vs. Roller Dye Sublimation

The way that digital sublimation works is through printing an image onto fabric based on different dispersed dyes, which can be sublimated anywhere from less than 150 to 230. Then, depending on the image, dispersed dyes are printed to a special type of paper that transfers the image onto the fabric using a specific amount of temperature, pressure, and time. The reason that companies make sure of digital sublimation machines is that they are high in speed, but low in cost. These machines produce vivid, sharp, and accurate images for your shades. 

The interiors of our homes and offices reflect our personal style, tastes and personalities. The things we use to decorate the interiors of our private spaces should be carefully chosen so that they complement each other and provide us with a look we will feel welcomed and comforted by. One of the decorations that we use in our homes and office is the window treatments. There are many different types of window treatments, blinds of different varieties, curtains, shades and draperies are all parts of the treatments we do to our windows to create unique spaces.

With so many different options open to us for use as window treatments why would we choose custom shades instead of draperies or curtains or regular shades? 

Window Treatment Options

Placement marketing is not a new thing. Product placement in books, movies and other venues started back in 1873, when the transport and shipping companies began to lobby to have their names placed in the novel, Around the World in Eighty Days by Jules Verne. You will find that since that time, product placement in novels has been a popular method for companies who are trying to develop their name or image.

Placement marketing is often created by having someone of some measure of fame hold the product being marketed in their hands in a photograph. If the item is too large to be held, then just having it in the same photo as the famous individual will often cause people to start to notice the product on the store shelves.

The first film to win the Academy Award for Best Picture was Wings, in 1927. This film participated in placement marketing by having Hershey’s chocolate predominant in a scene so that people would see it.

Ostanding is now offering their customers the option to have custom window shades that have one pattern printed on one side of the shade and another pattern printed on the other side of the shade. This will give you the most interesting window shades in town.

Ostanding’s new double printed window shades will allow you to hang a shade that have something you find very attractive that will show on the exterior portion of the room, and then something you find very appropriate that will show on the exterior portion of the house when people look at your windows. You might have a beautiful portrait of a butterfly on a flower petal showing on the interior of your dressing room, but when the world walks past your window and looks at it they may see a geometric design created from circles of different colors.

We all know that the only way too truly block light from seeping through a shade is to have extremely dark colors on the shade. Dark colors can be very dull and boring, but when you have a room where someone has to get sleep in the daytime hours, or a room that has a television monitor and you want no light interfering with your monitor you choose the drab, dark colored shades.

Placement marketing is an advertising technique used by organizations to promote their products or services through subtle display. Product is displayed to massive audiences as being used by a certain character or within a situation. This creates positivity towards the brand advertised and strongly urges people to use the product or give it a trial. It also justifies the public’s purchase decision. This method not only strengthens the product loyalty but also choosing right references for a product can increase the overall returns for the company. In this competitive advertising market, if modernized available solutions are not used by a company, it will not be able to survive in the market. Thus, placement marketing is the best choice for promoting a company’s product and pushing the sales beyond the limit. 

Today, there is further innovation in brand advertising which accelerates the product’s reputation. Instead of investigating different market strategies with risky results, one solution can solve all marketing problems. Commercially customized Roman Shades are the top-most alternative available in the market for improving company’s spread over the targeted market. With a wide range of varieties available for designs, color palette, styles and freedom to mix or upload own graphics; a customized roman shade can be unique for each product. The difference in advertising that these Roman shades create is perfect for commercial settings, giving lasting impressions on people and efficient product promotion in the market.

Ostanding’s Commercial Roman Shades: Modern Solution to Product Promotion